CRO / Partner
Jeff Rust is a true connector and uses his network and experience daily as a Partner of Truss. Prior to Truss, Jeff studied Russian and International Law and Diplomacy at Brigham Young University.
He is married to his best friend, Anna, and they had 5 boys in 7 years. Then, after a 7 year gap, they added a little girl. He has served on a number of boards (Riverside Country Club, America’s Freedom Festival, National BYU Cougar Club President, Chairman of First Night Provo, Chairman of the Utah Valley Parade of Homes, United Way of Utah County and Utah Valley Chamber of Commerce).
He has been recognized as one of the most connected individuals in Utah and is passionate about his family, travel and sports. Jeff loves connecting with people and feels fortunate that he gets paid to do what he is passionate about.